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Software product cycle

Stage one.

  • Build a good product.
  • Have it do one thing and do it well.
  • Cut all features that are not critical to the central idea

Stage two.

  • Take your product and make it great.
  • Do the things you wanted to do but didn't have time to do during stage one.
  • Address the top customer issues

Stage three

  • Expand and Integrate
  • Add features that allow your product to play well with other products
  • Your product is not the center of the universe but by integrating with other products you move a step closer to the center.

Stage four

  • Allow developers to integrate and further expand your product
  • This makes your product more valuable by allowing people to build on your foundation

Step five

  • Spin off a related product
  • It may have aspects of your core idea but it'll have a different spin, angle, target, customer
  • Continue alternating minor and major revisions
  • Repeat
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